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What People say about the Program

"Built to Last transformed my workouts into purpose-driven missions, ensuring every gym session propelled me closer to my ultimate goal. No more guess work—every move was targeted and specific. The result? Unbelievable energy levels, surpassing all expectations. At 40, facing the toughest tour of my life, I felt more alive, agile, and energetic than ever before. Audiences noticed the difference—I never missed a beat, leaving breathlessness behind. Built to Last redefined my fitness journey, making every moment on stage feel like a vibrant, age-defying performance."

  • Morpheus Heart Rate Monitor: Precision in every beat, ensuring your fitness matches your workouts.

  • Lifelong Access to Morpheus App: Morpheus turns your lifestyle & recovery data into targeted training zones.

  • 44 Reactive & Bespoke Training Sessions: Tailored workouts designed to respond to your progress and goals.

  • 21 Guided Breath Work Sessions: Master your breath for enhanced performance and well-being.

  • Full Personalised Nutritional Plan: Macros included, because one-size-fits-all doesn’t cut it.

  • Access to a library of exercise tutorials made exclusively for BTL clients

  • 3 Fitness Tests: Track your evolution, celebrating milestones along the way.

  • Supplement Shopping List: Effortless guidance for boosting your progress.

  • Next-Day Session Delivery: Complete today’s session, wake up to tomorrow’s plan in your inbox.

  • FaceTime Onboarding with Rob: A personal welcome to kickstart your transformative journey.

  • WhatsApp Communication: Swift responses within a day, ensuring you’re always supported.

Whats Included

What We Need from You

  • Access to a Gym or Home Gym: Some weights & access to a piece of conditioning equipment (rower, bike or run)

  • Commitment to 3-6 Sessions Weekly

  • Reach Out for Clarifications: Questions or uncertainties? We’re here for you—never hesitate to ask.

Jorge Lapetra


Overall I am a healthier person now, I did not just lose weight, I recover from my knee problems and injuries, and increased my heart rate recovery capacity by 50%, while at the same time increasing my strength and overall shape.

Steve Shaw


I am incredibly grateful for the impact BTL program had on my back. If you had told me at the beginning of that my back would feel as it doesn’t now, I would’ve bitten your hand off. The improvement is remarkable, & I want to express my heartfelt thanks for the difference it has made.

Ryan Halls


I can’t praise Rob’s expertise enough. The program delivered gains in strength, performance & stamina. Rob’s constant assessment provided accountability & motivation, helping me complete the plan with confidence.

Matt Willis


BTL transformed my workouts into purpose driven missions. No no e guess work - every move was targeted & specific. The result? Unbelievable energy levels, surpassing all expectation.

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